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Start your retail expedition at the family-owned jewelry store Jade (62 Huguenot St.; jade-sa.co.za), where the best sellers are statement necklaces strung with voluptuous, iridescent soufflé pearls. Franschhoek’s French heritage is evident at Masquerade (62 Huguenot St.; masquerade.co.za), which is tucked behind a fountain in a courtyard. Head straight for the store’s own liquid black soap made with olive oil. At Belle Chose (8 Franschhoek Sq.), the tribal figurines by Plettenberg Bay potter Patricia White make for nice handmade gifts.

Along with being an excellent shopping destination, Franschhoek is a creative haven that draws both artists and patrons. Is Art (16 Huguenot Rd.; is-art.co.za), the contemporary gallery and shop attached to the celebrated Le Quartier Français hotel, features bronze rabbits by South African sculptor Guy du Toit that are perfect for a backyard garden.

Just off the main road, Ebony (32 Huguenot St.; franschhoek.co.za) is a concept gallery and design store filled with a selection of carefully curated sofas, tables, dinnerware and more. Look for the white-and-blue bead-and-wire goats and donkeys—a play on the beaded animals found in markets and souvenir stalls all over South Africa—by Kennedy Mwashusha. Next door is an interiors store with a twist: Everything at Avoova (32 Huguenot St.; avoova.com)—belt buckles, tissue boxes, plates, mirrors—is made on brass, wood or aluminum bases and embellished with fragments of ostrich eggs.

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