From Our Archive
This story was published before Summer 2021, when we launched our new digital experience.

The World According to Paul Smith

Paul Smith is known for his tongue-in-cheek take on classic style, a personal hallmark that he’s managed to turn into a global brand. What started as one store 37 years ago has grown to 21 shops in 12 countries, and the company is still expanding (in November he christened shops in New York, Paris, and Moscow). In addition to overseeing design on 12 collections from runway looks to furniture, Smith spends an average of seven months a year on the road. With all his accomplishments—he was even knighted in 2000—slowing down is not on the to-do list. "I have no reason to retire! I’m still the boss and the main shareholder and the designer," he says. "It’s a lovely way of earning a living." The whimsical powerhouse took the time to tell us about a few of his favorite things.

‡ "I don’t watch television, use the Internet, or read newspapers. I listen to the BBC’s radio news every morning."

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