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A $60,000 Whiskey Themed Experience Is Coming to NYC—Here's What You Get

The Balvenie Single Malt Scotch will curate everything from the room decor to the dining.


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While there are plenty of ways for wine lovers to experience their favorite drink—staying at a vineyard, attending a harvest, or visiting the wine museum in Bordeaux—there aren’t as many options for whiskey lovers. That is until now. The Balvenie Single Malt Scotch Whisky just announced they’re offering the ultimate booze experience as part of The Balvenie Stories (a unique collection of three single malt whiskeys) launch.

The Scottish brand partnered with Celebrated Experiences, a premier luxury travel company, to offer a once-in-a-lifetime whiskey experience in New York City this June. To bring the new range of whiskeys to life and tell the story of the new variants and their makers, The Balvenie took over a three-story penthouse in Midtown Manhattan. Inside, guests will be treated to themed artwork, pieces of the distillery, as well as sweeping NYC skyline views. Materials of The Balvenie Stories range, such as peat and barley, will also be incorporated into the room’s designer décor elements, and traditional amenities will have a Balvenie twist.

But that’s not all. The exclusive two-night package, available on June 19 and 20, will also include a guided tasting of the Stories range (the brands most innovative release to date) with Apprentice Malt Master Kelsey McKechnie and a multi-course dinner in the suite’s dining room. Then, you’ll get a chauffeured tour to some of the city’s best-known speakeasies specializing in Scotch, as well as a rare bottle of The Balvenie signed by Malt Master David C. Stewart. And to add more of an allure to the event, the suite’s exact location will remain secret until booked.

So, how much for the ultimate whiskey getaway? It will cost you $60,000 for a two-night stay.

The suite is open to book now through June 7 as a two-night package. But, single night occupancy is available upon request. For those who can’t partake in the overnight, the range will hit stores in early June.


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