Dining's Big-Brand Miami Takeover

Kyle Johnson

Over the past five years, luxury hotels have witnessed the arrival of one boldface foodie name after another, with chefs like Andrew Carmellini and Laurent Tourondel leading the pack.

With the opening of W South Beach in 2009 came the über-chic Mr Chow (2201 Collins Ave.; 305-695-1695)—with its tented outdoor dining—and in 2011, Andrew Carmellini’s eclectic American menu at The Dutch (2201 Collins Ave.; 305-938-3111). A 2009 revamp of The Betsy South Beach hotel brought in Laurent Tourondel’s BLT Steak (1440 Ocean Dr.; 305-673-0044), while Daniel Boulud entered the JW Marriott Marquis Miami in 2010 with his casual (take the adjective loosely, as the tablecloths are still white) interpretation of Parisian dining at db Bistro Moderne (255 Biscayne Blvd. Way; 305-421-8800). The SLS Hotel South Beach then landed José Andrés’ The Bazaar by José Andrés (1701 Collins Ave.; 305-455-2999).

All that paved the way for Manhattan import Lure Fishbar (1601 Collins Ave.; 305-695-4550), which set up shop in the Loews Miami Beach Hotel in December 2013, and this spring Peruvian chef Gastón Acurio brought ceviches and tiraditos to La Mar by Gastón Acurio (500 Brickell Key Dr.; 305-913-8358) at the Mandarin Oriental, Miami.

Five more big guns are launching new restaurants soon. Any day now, chef Masaharu Morimoto will open Morimoto South Beach (1801 Collins Ave.; 305-531-1271) in the Shelborne Wyndham Grand South Beach. About two years after his J&G Grill (9703 Collins Ave.; 305-993-3333) debuted at The St. Regis Bal Harbour, Jean-Georges Vongerichten will introduce The Matador Room (2901 Collins Ave.) at The Miami Beach Edition. Next year Tom Colicchio pulls the trigger on his first Miami endeavor at the new 1 Hotel & Homes South Beach (2377 Collins Ave.; 305-604-1000).

In 2009, the Fontainebleau Miami Beach unveiled Ho Chee Boon’s first American location of Chinese hot spot Hakkasan (4441 Collins Ave.; 786-276-1388), and last winter saw the hotel’s addition of chef Michael Mina’s Michael Mina 74(305-674-4636)—think lobster potpie and duck-confit crepes. Mina just announced he will be opening a second restaurant there, Stripsteak. 

Meanwhile, in 2015, Nobu Matsuhisa, who took a chance on Miami when he opened Nobu at the Shore Club in 2001, will move to his new Nobu Hotel at the Eden Roc Miami Beach (4525 Collins Ave.; 305-531-0000).