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Louis Vuitton’s New Tambour Watch Took More Than 120 Hours to Make

And it comes stamped with the prestigious Geneva Seal.

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Louis Vuitton’s foray into the world of haute horlogerie started in 2002 when the French company introduced the first Tambour watch. It immediately established the luxury brand as a serious player in the highly competitive world of Swiss watchmakers (Louis Vuitton’s La Fabrique du Temps factory was set up in Geneva). Since then, the company has launched many Tambour models (the Horizon, the Damier, the Spin) both for men and women with each one pushing the boundaries of what telling time looks like. And they have done it again with the brand new Tambour Curve Flying Tourbillon Poinçon de Genève—its most modern-looking timepiece to date.

It still very much carries the spirit of the original Tambour but this model has been completely reinvented—from the caliber all the way down to the clasp of the strap, this watch belongs to the future.

The 46mm case is made from Carbostratum, a material exclusively developed for Louis Vuitton by layering over 100 sheets of carbon. The Tambour Curve Flying Tourbillon Poinçon de Genève is designed as a skeleton watch and its complicated movement took 120 hours to put together. The titanium tourbillon carriage at 9 o’clock is inspired by one of Louis Vuitton’s most iconic monograms while the prestigious Poinçon de Genève seal is placed at 6 o’clock—a testament to this caliber’s reliability and the craftsmanship of Louis Vuitton’s watchmakers.

The new Tambour can be worn with three straps: a black rubber strap, a black alligator and rubber strap, or a blue alligator and black rubber strap with titanium double folding clasp.

The second version of the Tambour Curve Flying Tourbillon Poinçon de Genève is designed with more than 200 round-cut diamonds set in the lugs, flange, clasp, LV logo and crown.

The watches are available at select Louis Vuitton stores or call 866.VUITTON.

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