Why the New Lipstick From Hermès Is Perfect for Travelers

Courtesy Alessandra Amodio

The 24-strong collection is inspired by everything from Berber villages in Morocco to the frescoes of Rajasthan. Here's where we'd wear each shade. 

Leave it to Hermès to create one of the most covetable, aesthetically pleasing lipsticks on the market.

The storied Parisian luxury house unveiled their debut line of high-end lipsticks, Hermès Rouge, with a collection inspired by travel and their iconic bags and scarves. It's the brand's first foray into beauty in their 180 years of existence. Led by Jérôme Touron, who has developed cosmetics for both Chanel and Christian Dior, you know this new collection is set to be top-of-the-line.

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Ranging from the most saturated reds and pinks to characteristic Hermès hues, like an ultra-vibrant Hermès-box orange, the high-end lipsticks come in 24 shades and are now available in two finishes: matte and satin. What's more, these versatile lip colors can be refilled time and time again. Retailing for $67 (with refills at $47), collecting Hermès lipsticks is a tad easier than collecting Birkins, we'd say.

Not only are the beautiful shades inspiring, but the formula also uses lots of natural ingredients like beeswax to lock in moisture. It's a travel-proof lipstick we will absolutely be taking with us in our carry-on (I'm definitely bringing Rouge Orange with me on my next beach escape).

Related: How Artistic Director Bali Barret Left Her Mark on Hermès

So, which of the 24 Hermès shades should you be wearing on-the-go? One method to discover your shade is to choose a lip color by destination. Here, we've paired nine Hermès Rouge lip colors with the vacation destinations where we'd love to wear them.

Orange Boîte in St. Barts


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Orange Boîte is the dynamic color of the house’s signature box. And ritzy Caribbean island St. Barts is the place to get stylishly playful with lipstick colors like this bright, surprisingly flattering orange shade. Pair your look with a white-sand beach and traditional vanilla rum.

Beige Tadelakt in Marrakech


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A soft, sunny, orange glow inspired by the radiance of Berber houses, Beige Tadelakt is the color we'd want to be wearing in buzzy Marrakech. The day-to-night shade would look great from navigating the Old Medina markets to dining on traditional Moroccan fare at Al Fassia Guéliz

Rose Indien in Rajasthan


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An intense and vibrant blue pink, Rose Indien is made to be worn in kaleidoscopic Rajashtan, the culturally-rich city in India's Pink City, Jaipur. This particular shade was inspired by Hermès' Fantaisies Indiennes scarf.

Rouge Exotique in the South of France


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Ancient cobblestone streets, the twinkling Cote d'Azur, and Rouge Exotique. This effortlessly chic summery orange-pink shade has the radiance of a freshly-squeezed pomegranate and would work a dream in your French Riviera wardrobe. 

Rouge Casaque on Nantucket


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A dense and radiant red, Rouge Casaque is a classic shade, just like Nantucket is the classic American beach town. Take in the New England sunset from the deck at Galley Beach before checking into the White Elephant Nantucket, where some rooms come with your own BMW for cruising around the island. 

Rose Velours in Bangkok


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Pink, delicately darkened, and velvety, this Eastern-inspired shade would elevate your look in the decidedly cool Thai capital. The playful shade works from morning market tour in the bustling Thon Buri to sipping cocktails at Bamboo Bar.

Rouge H in Paris


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Created in 1925 for leather, Rouge H is an emblematic color of the house of Hermès. And where else should you wear this very elegant, almost-burgundy shade than chic Paris? We'll take ours in a satin finish, merci beaucoup. 

Rose Boisé in Copenhagen


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Rose Boisé is a subtle rosewood color that works as the perfect everyday lipstick. Inspired by "the wild scent of discreetly gathered forest fruits," we can just imagine donning the understated shade in Copenhagen's Noma, in the elegant oak-walled barn by the lake. Preferably with a mild midsummer breeze coming through the wide glass doors. 

Rose Mexique in Mexico city


From left: Gabriel Perez/Getty Images; Courtesy Alessandra Amodio 

Bright, magenta pink Rose Mexique is inspired by colorful architecture. And Mexico City (home to four UNESCO World Heritage sites) is the place to don this joyful shade. Take it on your Mexico City from Palacio de Bellas Artes & Templo Mayor to Casa Azul. the former home of Frida Kahlo and Diego Rivera.