How <em>Mad Men</em> Marked the Years

Much has been made of the suits, the smokes and the day drinking, but the AMC drama, back for a final season, has relied on design and culture touchstones to set the ’60s scene.

Advertising Archive/Courtesy Everett Collection
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Season 1

While riding the train, Don Draper flips to Volkswagen’s groundbreaking “Lemon” advertisement in his 1960 issue of Life magazine. “I don’t know what I hate about it the most: the ad or the car,” he says later.