Meet Elisabetta Canali, communications director for the global menswear label Canali. As the third generation in the family biz, she knows a thing or two about Italian style. So we asked her to weigh in.
Q: What does “Made in Italy” mean to you?
A: I think it’s not just a label but a heritage that you transfer into the things you do. It is not a matter of principle but an imperceptible kind of perfection you can only reach with high knowledge of craft. It takes dedication, many resources, a hint of romantic attitude and, above all, the passion for things properly done.
Q: How do you honor the family heritage of your business?
A: Tenacity is something we are distinguished by, and this has been at the base of the business since we were established, in 1934.
Q: What’s it like to be a woman in the old-school world of menswear?
A: We sometimes forget all the women who play a vital role in the men’s industry, such as Miuccia Prada, Angela Missoni and Anna Zegna. From tailoring to design, I think it’s always been important to have a feminine presence for balance. Looking at a man through a woman’s eyes could make him more desirable. Is this not what male designers have been doing for womenswear all along?
For details, go to canali.com.