Fatamorgana

Historic Center
Gelato

While it lacks the Old World charms of classic spots like Giolitti, this contemporary gelato shop with several locations—the most convenient sits just south of Piazza del Popolo—is an innovator as one of the earliest to introduce seasonal flavors made with fresh, all-natural ingredients to the Roman ice cream scene. It has all the classics, but nouveau flavors like halva or pear and gorgonzola have become fast favorites.

Fatamorgana
10 Via LaurinaRome, Italy
39-06/3265-2238

More Shopping in Rome

Franco Masino

Even Valentino’s creative directors are in awe of tailor Franco Masino.
Historic Center
Tailor

Battistoni

It’s no secret that Roman men are exceedingly stylish, but even the most well turned out turn to Battistoni to take it up a notch.
Historic Center
Menswear

Borsalino

This family owned business has been producing the most beautiful hats in Italy since 1857.
Historic Center
Bespoke Millinery

Gente

Consider this upscale one-stop (but multioutpost) shop Italy’s answer to Barney’s.
Historic Center
Menswear + Womenswear

C.u.c.i.n.a.

This well curated kitchen supply and tabletop shop is Rome’s answer to a more locally sourced Sur la Table.
Historic Center
Kitchen + Homewares

Citta del Sole

It’s the kind of toy store where an adult might linger, even without kids in tow.
Historic Center
Children’s Toys

Flanella Grigia

This decades-old label is a temple to tailoring, specializing in unlined, soft-shouldered suiting in the Neapolitan style.
Historic Center
Menswear + Womenswear

Laura Tonatto

An expert scentmaker and consummate “nose,” Turin-born Laura Tonatto set up shop to bring her passion for perfume to the Eternal City.
Historic Center
Perfume

Nora P

Eleonora Pastore curates an ever-changing, aesthetically pleasing assortment of items for the home at this three-room emporium.
Monti
Homewares