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Ladurée Opens a SoHo Tea Salon

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Courtesy of Ladurée

Sweets lovers, rejoice! Famed French macaron purveyor Ladurée has officially opened its long-awaited tea salon in New York’s SoHo. The new venue—encompassing a retail bakery, a tearoom, a garden and a full-service restaurant (serving breakfast, lunch and dinner) with two dining rooms—sets a sumptuous scene, featuring details like pastel china, marble, blue velvet banquettes and a frescoed ceiling.

“Our Madison store was like a jewel box,” says Ladurée USA president Elisabeth Holder of the first New York boutique, located on the Upper East Side (864 Madison Ave.; 646-558-3157). “The new tea salon is a trip to Paris in the 18th, 19th century, inspired by our muses like [interior designer] Madeleine Castaing and [mistress of Louis XV] Madame de Pompadour.”

The menu touches on classic French dishes (lamb gigot, foie gras, vol-au-vent), savory items inspired by pastries (goat-cheese mille-feuille, truffle religieuse) and, of course, various sweet treats, including its famous rose-flavored Ispahan cake and macarons.

“We provide the Ladurée dream, which consists of the French art de vivre in every detail,” says Holder, “from food to decor.” 398 W. Broadway; 646-392-7862 (boutique), 646-392-7868 (restaurant); laduree.com.

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