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October 10, 2012

Brioni’s Golden Threads

By Francesca Giacco | Fashion

Brioni’s Golden Treads
Photo Courtesy of Brioni

Brioni, the longtime standard for the finest in Italian menswear, has always catered to the most discerning of tastes. That said, the brand is raising the bar with its most opulent creation ever: a discreetly yet luxuriously stitched 24-karat-gold pinstripe suit ($17,000). Crafted from the finest black Super 120s wool and cut in the brand’s sharp, sophisticated Chigi model, the suit marks the 60th anniversary of Brioni’s first runway show in Florence.

“The Brioni tailors are immensely proud of the 24-karat-gold suit,” says the head of the brand’s design team. “They feel it most appropriately responds to the gentleman’s desire for luxurious clothing, ultimate elegance and highest quality.” For those seeking a new level of personal luxury, it is hard to disagree—this is sartorial indulgence at its best. Available at Brioni locations in New York, Beverly Hills, Bal Harbour and Las Vegas; brioni.com.