What do Rosie Perez, Chance the Rapper, and Kerry Washington all have in common? Each credit their success to the invaluable access they received at an early age to the arts. According to research by the National Endowment for the Arts, students’ participation in artistic pursuits is linked to higher academic success and lower drop out rates; without art, or arts education, the world would lose one of its most valuable resources: creativity. To celebrate and raise awareness, last year DEPARTURES collaborated with Pharrell Williams on our Fall Issue, which highlighted innovative leaders across industries, from designer Donna Karan to chef Mossimo Bottura, and the importance of art around the world. Now, more than ever, the arts can impact culture for the better—and provide a more vibrant tomorrow.
On September 10th, American Express and Pharrell Williams, Creative Director for American Express’ Platinum Card since 2016, take their joint commitment to the arts even further with the Yellow Ball at the Brooklyn Museum. The event will feature music, installations, and food from some of the creative industry’s brightest talents, and will benefit Young Audiences Arts for Learning, the nation’s largest arts-in-education network, which inspires 5 Million children and youths each year to expand their education through the arts. American Express will also gift $1 Million to Young Audiences as part of its ongoing commitment to helping the arts reach all audiences.
The Yellow Ball was named and inspired by Pharrell, who views the color, and the event, as a way to shine a light on the need for arts education, and its ability to provide a brighter future. The event will offer guests several immersive experiences, including a multi-room art installation by American Express Platinum Collective member and global art leader Daniel Arsham that celebrates the ongoing need for arts education. American Express Global Dining Collection Chef Dominique Crenn will also curate a multi-course dinner experience designed to be an artistic expression of the cuisine. Dinner will be followed by Performances by Missy Elliott, ASAP Ferg, and DJ Stretch Armstrong.
Starting August 8, American Express U.S. Consumer Platinum Card Members can purchase tickets to the Yellow Ball, taking place on September 10 at the Brooklyn Museum, to celebrate and support arts education. All ticket sale proceeds will be donated to Young Audiences. In recognition for their contribution, U.S. Consumer Platinum Card Members who purchase a ticket to the Yellow Ball may request a limited-edition yellow Platinum Card from American Express, designed by Pharrell Williams.
