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What Our Editors Are Buying This Prime Day

Amazon Prime Day is nearly upon us, so it's time to start building your cart.


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Amazon Prime Day is right around the corner so it's time to start planning what deals you'll be on the hunt for. Taking place July 15th (midnight PST or 3 a.m. EST) through the 16th, there will be plenty of deals to be had. This two-day extravaganza features special prices for Amazon Prime members, so if you're not yet a member, take a moment to sign up now—you won't want to let these items pass you by! If you have more questions about what Prime Day is all about, check out Amazon for more details.

Amazon is known as the "everything store," so no matter what it is you're on the hunt for, you're sure to find it. Whether it's beauty products or tech gadgets you're on the hunt for, you're sure to find a good deal. There are hundreds of deals that Prime members will get early access to on the 15th, the products of which often sell out quickly. It's time to start planning and putting together your own shopping cart so you're as prepared as you can be for the Prime Day sales. All of the prices listed below are pre-Prime Day, so stay tuned for the deep discounts and the changes in price to come.

With so many deals, we sorted through the best of the best. Here's what we're shopping for this Prime Day.

Built NY Large Freezer Welded Cooler

Whether you're camping or having a relaxed beach day, this portable freezer will hold all the cold beverages and ice you need in one heavy duty tote.

To buy: $150,

GAIAM Yoga Blocks

All GAIAM clothing and yoga supplies will be participating in Prime Day this year, so be sure to get a mat and some straps to go with these yoga blocks.

To buy: $24,

Sabatier Self-Sharpening Knife Block Set

The convenience of a quality self-sharpening knife set can be life changing for at home chefs. Re-up your current collection with a fresh, new set that won't dull.

To buy: $100,

Foreo Luna Mini Exfoliating Brush

Treat your skin well and deep cleanse it regularly with the Foreo Luna exfoliating and cleansing brush, which comes in a variety of colors and sizes.

To buy: $140,

Daniel Wellington Classic Black St Mawes Watch

This beautiful and simple Daniel Wellington watch is the perfect accompaniment to any outfit. If you prefer more a statement with your timepieces, other Daniel Wellington styles will also be participating in Prime Day.

To buy: $200,

Graco 4-in-1 Car Seat

Road trips are a breeze when your little one is comfortable and safe in the back seat. This Graco car seat boasts 10 years of use and transforms from rear-facing harness car seat to forward-facing harness car seat as well as to a highback belt-positioning booster and to a backless belt-positioning booster.

To buy: $240,

mophie Juice Pack Access

This wireless battery case keeps your smartphone at its peak battery percentage, offering you 75 hours of music playback, 25 hours of talking, 15 hours of web browsing, and more.

To buy: $100,

Oculus Go Standalone Virtual Reality Headset

Known as the "littlest big screen," there's not much you can't do with the Oculus Go headset. It's totally independent, so meet up with friends in VR worlds, enjoy 3D graphics, films, and games, and do it all without wires, phones, or PCs.

To buy: $200,

Polaroid Digital Instant Photo Printer

Take photos on your smart phone and print them as Polaroids with this instant portable printer.

To buy: $200,

Rosetta Stone

One of the most trusted brands when it comes to learning a language, Rosetta Stone is offering this package for Prime Day that comes with a lifetime online membership.

To buy: $220,


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