© Courtesy Callaway Golf
Last October, Lamborghini lit up the Paris Auto Show with its Sesto Elemento concept car—a matte-gray dream machine that made extensive use of advanced carbon-fiber technology to weigh in at a feathery 2,202 pounds. Now Callaway Golf has partnered with the legendary automaker for its new RAZR Hawk driver, released last week, which utilizes the same technology. The advantage conferred by carbon fiber is simple: It’s much lighter than titanium, allowing for greater acceleration in a sports car and greater clubhead speed in a driver.
Composite materials aren’t new to the golf industry, but the challenge has always been how to use them without compromising the clubhead’s structural integrity. Back in the mid-’00s, manufacturers were only able to build a potato chip–sized piece of composite into the crown, so the weight savings were fairly insignificant. Most companies eventually let the trend pass—more than 90 percent of drivers on the market today are all titanium. The RAZR Hawk, however, is the first-ever driver to feature carbon fiber in both the crown and the sole. (The clubface is still forged titanium.) This weight savings, Callaway says, reduces energy loss during the downswing by 43 percent over the company’s previous offering
The visual affinity between the RAZR Hawk and the Sesto Elemento is obvious. Is this savvy marketing by association? Sure. But with the Sesto Elemento estimated to sell for a cool $3.5 million and unlikely to enter even limited production, Callaway’s promise of adding a few extra yards on your drive is probably the more attainable fantasy.
RAZR Hawk is part of a full equipment line that includes fairway woods, a hybrid designed with input from Phil Mickelson, and three sets of irons. $400; callawaygolf.com.