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Burberry’s New Fragrance Line

Burberry perfume
James T. Murray

After ten years as Burberry’s chief creative officer, Christopher Bailey has introduced a fragrance line he trusts will become the brand’s signature scent. Burberry Body Eau de Parfum Intense, with its suede drawstring pouch and jewel-like bottle, “represents all the moods, attitudes and expressions of the brand,” he says. “It’s unmistakably British.” From $85; burberry.com.

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