April 19, 2011
WHIMS: EMPORIO ARMANI REMIX CAPSULE COLLECTION
Lately it seems as though America is experiencing a certain nostalgia for the nineties. And capitalizing on this mood is Giorgio Armani, who this month opened an exhibition of glossy photographs called “Momenti di Emporio,” a selection of advertising campaigns and fashion shots from Emporio Armani Magazine. Published from 1987–1997 under the creative direction of Rosanna Armani, the experimental publication commissioned fashion photography heavyweights—Michel Comte, Roxanne Lowit and Mario Testino, to name a few—to capture the youthful exuberance and sexually charged ease of the brand. In honor of this perfectly preserved moment in fashion history, Armani is releasing Emporio Armani Remix, a capsule collection of both men’s and women’s clothing inspired by these images. The exhibition and collection will be on view and for sale this month at the Fifth Avenue flagship location in New York, as well as the newly renovated San Francisco store. 717 Fifth Ave., New York; 278 Post St.; San Francisco; emporioarmani.com.